design+art direction
Award-winning multidisciplinary designer and art director.
Founder of Delicate Matter creative studio.
Marketing design · Paid social ads · Email design · Landing pages · E-commerce design · Campaign concepts · Social media design · Packaging · Amazon assets · Editorial layouts · Infographics · Presentation design · Motion graphics · AI-assisted creative direction · Brand guidelines · Production design · Print-ready files · Templates · Color palette upgrade for accessibility · Retouching · Video Editing

1. I’ve worked across fashion, beauty, eyewear, food & beverage, pet genetics, tattoos, home goods, and art projects.
Which either means I’m versatile or easily intrigued. Possibly both.
2. I proudly don’t have one signature style.
What I do have is a point of view: thoughtful design, clear hierarchy, emotional nuance, and visual decisions that serve the brand instead of my ego.So my work adapts to the product, audience, and context. Because a coffee brand, a $500 leather bag, and a genetic test for cats probably shouldn’t all look like they came from the same moodboard.
3. I once built an educational project for 2,000+ people around the world centered on photography, visual culture, and the practice of noticing beauty.
So yes, I take aesthetics, details, and visual sensitivity very seriously.Latest awards:
2025/26 — A'Design Award & Competition | Bronze in Advertising
2026 — American Digital Design Award | “Coffee Culture Education Series”
2025 — American Graphic Design Award | “Email Campaigns”
2025 — American Graphic Design Award | “Advertising”
2025 — American Graphic Design Award | “Social Media Design”

A Few Places I’ve Been Creatively Useful












Karsten Ziche, Founder & CEO,
REACH eCommerce Consulting
"Yana was an absolute pleasure to work with. As probably one of the best designers I've had the pleasure of working with in my career, she's gone above and beyond to deliver top quality designs day in, day out."
Paul Goodman, Director of
eCommerce, Fielmann USA
“Yana’s contributions were far more than just creating compelling assets for our marketing efforts. She brought experience and insight into our direct response campaigns, and was able to combine that with compelling designs that performed.”
Elizabeth Nicole-Jones,
Founder, Jones + Co.
"Your dedication to our projects and the creativity you've brought to our designs have been invaluable. Your admiration for our vision means a great deal to us, and we're grateful for your contributions to Jones + Co."













